47
touch up paint container
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.74avg listing price — sweet spot $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good$5.96–$30.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,442.53avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Market size
Bad$36K$36K/yr · 36K searches