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tire weights
Worth a lookShows low returns (0.8%), but brand-locked demand (top 5 brands take 91% of clicks) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible$28.31avg listing price — sweet spot $15–$100
Price range
Great$5.32–$86.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,244.5avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Market size
Okay$149K$149K/yr · 68K searches
Growth
Okay+3.8%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand