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timing cover
Worth a lookShows a sweet-spot price point ($36.86 avg), but soft demand (-8.8% this quarter) keeps it on the watch list.
Avg price
Incredible$36.86avg listing price — sweet spot $15–$100
Review moat
Great185.29avg incumbent reviews — the moat a new listing must climb
Competition
Great27%top-5 click share — an open shelf
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Good$280K$280K/yr · 218K searches
Returns
Okay3.2%return rate — above 5% kills the launch gate
Price range
Okay$8.09–$194.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-8.8%90-day search growth — must beat 0% to launch