40
tie rod boot
Skip itA concentrated shelf (top 5 take 77% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great296.27avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.19avg listing price — sweet spot $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Price range
Okay$8.99–$18.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Okay$110K$110K/yr · 164K searches
Growth
Bad-2.0%90-day search growth — must beat 0% to launch
Returns
Bad5.5%return rate — above 5% kills the launch gate
Competition
Bad77%top-5 click share — a locked-up shelf