48
tacoma tailgate lock
Skip itA small market ($81K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$44.79avg listing price — sweet spot $15–$100
Review moat
Great499.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$15.23–$134.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Okay+4.8%90-day search growth — must beat 0% to launch
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Bad$81K$81K/yr · 49K searches
Signals Low Review Barrier