40
tacoma skid plate
Skip itPrices mostly outside the sweet spot ($88.89–$506.77) — this niche doesn't clear our bar today.
Review moat
Incredible38.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$239.40avg listing price — sweet spot $15–$100
Returns
Okay4.1%return rate — above 5% kills the launch gate
Market size
Okay$117K$117K/yr · 95K searches
Growth
Bad-15.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Price range
Bad$88.89–$506.77cheapest to priciest tracked listing — scored on the share inside $15–$100