50
tacoma side steps
Worth a lookShows a fragmented shelf (top 5 take 27% of clicks), but prices mostly outside the sweet spot ($126.55–$365.21) keeps it on the watch list.
Competition
Great27%top-5 click share — an open shelf
Review moat
Great236.92avg incumbent reviews — the moat a new listing must climb
Brand share
Great52%top-5 brand share — no brand owns this niche
Returns
Great1.7%return rate — above 5% kills the launch gate
Market size
Good$284K$284K/yr · 137K searches
Avg price
Okay$221.22avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-38.2%90-day search growth — must beat 0% to launch
Price range
Bad$126.55–$365.21cheapest to priciest tracked listing — scored on the share inside $15–$100