21
switch pro
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Market size
Okay$123K$123K/yr · 24K searches
Review moat
Bad11,512.57avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Avg price
Bad$400.83avg listing price — sweet spot $15–$100
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad$73.47–$1058.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand