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suction cup rear view mirror
Skip itA small market ($40K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Price range
Good$6.93–$31.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.79avg listing price — sweet spot $15–$100
Growth
Good+30.3%90-day search growth — must beat 0% to launch
Review moat
Good1,447.58avg incumbent reviews — the moat a new listing must climb
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Returns
Okay3.2%return rate — above 5% kills the launch gate
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Market size
Bad$40K$40K/yr · 40K searches