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silicone roof coating
Worth a lookShows low returns (1.6%), but prices mostly outside the sweet spot ($8.22–$381.96) keeps it on the watch list.
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Brand share
Good62%top-5 brand share — brands hold most of the demand
Avg price
Good$130.12avg listing price — sweet spot $15–$100
Growth
Good+26.8%90-day search growth — must beat 0% to launch
Review moat
Good1,465.16avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Okay$124K$124K/yr · 36K searches
Price range
Bad$8.22–$381.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price