42
side by side heater
Skip itSoft demand (-81.9% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$91.68avg listing price — sweet spot $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good910.89avg incumbent reviews — the moat a new listing must climb
Price range
Bad$10.42–$427.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.7%return rate — above 5% kills the launch gate
Market size
Bad$62K$62K/yr · 109K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-81.9%90-day search growth — must beat 0% to launch