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screw in tire plugs
Worth a lookShows low returns (0.3%), but soft demand (-49.1% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Review moat
Great430.59avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Good$470K$470K/yr · 453K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$4.33–$22.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.85avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Bad-49.1%90-day search growth — must beat 0% to launch