35
rzr windshield
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible64.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great34%top-5 click share — an open shelf
Avg price
Okay$207.95avg listing price — sweet spot $15–$100
Returns
Bad5.1%return rate — above 5% kills the launch gate
Growth
Bad-15.1%90-day search growth — must beat 0% to launch
Price range
Bad$70.37–$387.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$32K$32K/yr · 25K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand