53
road glide
Worth a lookShows no brand lock-in (top 5 brands take 35% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$81.91avg listing price — sweet spot $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,041.96avg incumbent reviews — the moat a new listing must climb
Market size
Okay$169K$169K/yr · 624K searches
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Price range
Bad$7.83–$1129.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale