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rcj7y spark plug
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible21.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Good967.43avg incumbent reviews — the moat a new listing must climb
Growth
Good+35.8%90-day search growth — must beat 0% to launch
Price range
Good$3.90–$28.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.68avg listing price — sweet spot $15–$100
Market size
Okay$242K$242K/yr · 97K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand