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pink soap
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great$19.61avg listing price — sweet spot $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Price range
Good$4.05–$36.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.3%90-day search growth — must beat 0% to launch
Market size
Okay$103K$103K/yr · 81K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,149.63avg incumbent reviews — the moat a new listing must climb
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand