39
peterbilt emblem
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible19.3avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$59.90avg listing price — sweet spot $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$14.05–$205.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad$26K$26K/yr · 36K searches