46
oil syringe
Skip itA small market ($100K/yr) — this niche doesn't clear our bar today.
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Okay1,570.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Avg price
Okay$11.45avg listing price — sweet spot $15–$100
Price range
Okay$7.13–$19.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.3%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad$100K$100K/yr · 81K searches