25
off roading
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$40.63avg listing price — sweet spot $15–$100
Price range
Great$9.11–$86.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Bad6,427avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad$35K$35K/yr · 70K searches
Brand share
Bad98%top-5 brand share — brand-locked demand