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nylon brush
Worth a lookShows low returns (0.6%), but prices mostly outside the sweet spot ($2.81–$16.82) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Growth
Okay+16.8%90-day search growth — must beat 0% to launch
Market size
Okay$193K$193K/yr · 195K searches
Review moat
Okay2,950.97avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.00avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$2.81–$16.82cheapest to priciest tracked listing — scored on the share inside $15–$100