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nissan rogue windshield wipers
Skip itSoft demand (-25.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.38avg listing price — sweet spot $15–$100
Price range
Great$14.14–$48.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Returns
Good2.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$106K$106K/yr · 55K searches
Competition
Bad80%top-5 click share — a locked-up shelf
Review moat
Bad19,675.46avg incumbent reviews — the moat a new listing must climb
Growth
Bad-25.6%90-day search growth — must beat 0% to launch