30
mustang hoodie
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Great172.74avg incumbent reviews — the moat a new listing must climb
Avg price
Great$60.98avg listing price — sweet spot $15–$100
Competition
Great32%top-5 click share — an open shelf
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Price range
Okay$14.62–$316.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Returns
Bad7.0%return rate — above 5% kills the launch gate
Growth
Bad-47.3%90-day search growth — must beat 0% to launch
Market size
Bad$0$0/yr · 77K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale