46
mechanic step stool
Skip itA small market ($61K/yr) — this niche doesn't clear our bar today.
Avg price
Great$57.21avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Good60%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Price range
Good$22.93–$160.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,027.26avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-0.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$61K$61K/yr · 51K searches
Signals High Price