40
mammoth grip
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$18.56avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Review moat
Good781.67avg incumbent reviews — the moat a new listing must climb
Price range
Good$8.18–$26.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+37.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$77K$77K/yr · 66K searches
Competition
Bad98%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand