57
locking hitch pin
Launch itA $957K/yr market growing +43.4% this quarter with returns at 3.6% — clears our launch bar.
Avg price
Great$20.50avg listing price — sweet spot $15–$100
Price range
Great$7.81–$53.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.8%search→purchase rate — share of searches ending in a sale
Market size
Great$957K$957K/yr · 595K searches
Growth
Good+43.4%90-day search growth — must beat 0% to launch
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Returns
Okay3.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,067.59avg incumbent reviews — the moat a new listing must climb