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light bar switch
Skip itSoft demand (-17.3% this quarter) — this niche doesn't clear our bar today.
Price range
Great$4.64–$90.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Good$13.67avg listing price — sweet spot $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,327.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad$69K$69K/yr · 116K searches
Growth
Bad-17.3%90-day search growth — must beat 0% to launch