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lf9009
Skip itSoft demand (-12.8% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible15.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Incredible95.62avg incumbent reviews — the moat a new listing must climb
Avg price
Great$62.76avg listing price — sweet spot $15–$100
Price range
Great$21.96–$124.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad$97K$97K/yr · 10K searches
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Signals High Price