59
leg bag
Worth a lookShows no brand lock-in (top 5 brands take 35% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Avg price
Incredible$25.30avg listing price — sweet spot $15–$100
Price range
Great$9.36–$74.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great28%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,091.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.8%90-day search growth — must beat 0% to launch
Market size
Okay$228K$228K/yr · 806K searches
Returns
Bad5.2%return rate — above 5% kills the launch gate
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale