55
leak down tester
Worth a lookShows a sweet-spot price point ($43.75 avg), but high returns (5.2%) keeps it on the watch list.
Avg price
Incredible$43.75avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good592.29avg incumbent reviews — the moat a new listing must climb
Price range
Good$17.84–$135.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Market size
Good$418K$418K/yr · 184K searches
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Growth
Okay+5.1%90-day search growth — must beat 0% to launch
Returns
Bad5.2%return rate — above 5% kills the launch gate