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Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 49Conversion 76Competition 59Returns 93Price range 79Avg price 75Brand share 76Review moat 74Quality gap 40

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great$5.96–$49.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Brand share

Great59%

top-5 brand share — no brand owns this niche

Avg price

Great$14.95

avg listing price — sweet spot $15–$100

Review moat

Good553

avg incumbent reviews — the moat a new listing must climb

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+19.6%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$164K

$164K/yr · 153K searches

Search terms