45
ik spray bottle
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great$47.70avg listing price — sweet spot $15–$100
Review moat
Good514.85avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Price range
Good$11.82–$147.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$194K$194K/yr · 72K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-10.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand