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headlight wiring harness
Skip itSoft demand (-31.4% this quarter) — this niche doesn't clear our bar today.
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Review moat
Good600.49avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.81–$29.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.8%return rate — above 5% kills the launch gate
Avg price
Okay$11.88avg listing price — sweet spot $15–$100
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$72K$72K/yr · 157K searches
Growth
Bad-31.4%90-day search growth — must beat 0% to launch
Signals No Dominant Brand