Skip to content
48

h11b led headlight bulb

Skip it

Soft demand (-35.2% this quarter) — this niche doesn't clear our bar today.

Market size 44Growth 7Conversion 63Competition 54Returns 21Price range 88Avg price 95Brand share 59Review moat 69Quality gap 57

Avg price

Incredible$27.17

avg listing price — sweet spot $15–$100

Price range

Great$10.92–$57.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good756.33

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$230K

$230K/yr · 151K searches

Returns

Bad6.0%

return rate — above 5% kills the launch gate

Growth

Bad-35.2%

90-day search growth — must beat 0% to launch

Reviews