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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 43Growth 31Conversion 78Competition 12Returns 67Price range 67Avg price 82Brand share 0Review moat 63Quality gap 77

Avg price

Great$81.45

avg listing price — sweet spot $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Good2.3%

return rate — above 5% kills the launch gate

Price range

Good$36.91–$130.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good997.78

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$225K

$225K/yr · 36K searches

Growth

Okay+4.8%

90-day search growth — must beat 0% to launch

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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