61
gas cap
Worth a lookShows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great24%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$5.38–$40.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$768K$768K/yr · 1.2M searches
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,378.32avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.1%return rate — above 5% kills the launch gate
Avg price
Okay$11.19avg listing price — sweet spot $15–$100
Growth
Bad-11.3%90-day search growth — must beat 0% to launch