47
gas can vent
Skip itBrand-locked demand (top 5 brands take 91% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Growth
Good+51.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,408.31avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$142K$142K/yr · 152K searches
Price range
Okay$3.94–$19.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$8.91avg listing price — sweet spot $15–$100
Brand share
Bad91%top-5 brand share — brand-locked demand