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fuel gauge
Worth a lookShows a sweet-spot price point ($24.91 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$24.91avg listing price — sweet spot $15–$100
Review moat
Great301.13avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.54–$70.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good64%top-5 brand share — brands hold most of the demand
Growth
Good+37.3%90-day search growth — must beat 0% to launch
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$143K$143K/yr · 195K searches