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flaring tool
Launch itA $882K/yr market growing +19.4% this quarter with returns at 4.8% — clears our launch bar.
Avg price
Great$70.31avg listing price — sweet spot $15–$100
Review moat
Great291.53avg incumbent reviews — the moat a new listing must climb
Market size
Great$882K$882K/yr · 339K searches
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Growth
Okay+19.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Returns
Okay4.8%return rate — above 5% kills the launch gate
Price range
Bad$11.65–$387.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price