53
fix a flat
Worth a lookShows low returns (0.5%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Market size
Great$953K$953K/yr · 505K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+26.4%90-day search growth — must beat 0% to launch
Avg price
Good$12.22avg listing price — sweet spot $15–$100
Price range
Okay$7.87–$18.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad8,112.43avg incumbent reviews — the moat a new listing must climb
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand