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faraday box
Skip itSoft demand (-9.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$20.83avg listing price — sweet spot $15–$100
Price range
Great$10.58–$55.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$625K$625K/yr · 658K searches
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.7%return rate — above 5% kills the launch gate
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,556.27avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.7%90-day search growth — must beat 0% to launch