exhaust wrap
Worth a lookShows searches that convert (8.3% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.60avg listing price — sweet spot $15–$100
Returns
Good2.0%return rate — above 5% kills the launch gate
Market size
Good$754K$754K/yr · 549K searches
Price range
Good$7.21–$27.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.3%90-day search growth — must beat 0% to launch
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,656.71avg incumbent reviews — the moat a new listing must climb