58
e track hook
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Incredible$31.60avg listing price — sweet spot $15–$100
Price range
Incredible$17.16–$92.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great325.75avg incumbent reviews — the moat a new listing must climb
Competition
Great33%top-5 click share — an open shelf
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.4%90-day search growth — must beat 0% to launch
Market size
Okay$123K$123K/yr · 83K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality