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dot 4 brake fluid
Worth a lookShows searches that convert (11.2% search→purchase), but strong incumbent ratings (4.8★) keeps it on the watch list.
Conversion
Great11.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$15.96avg listing price — sweet spot $15–$100
Price range
Good$5.68–$36.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$563K$563K/yr · 314K searches
Review moat
Okay1,504.45avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.7%90-day search growth — must beat 0% to launch
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad84%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality