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digital tire tread depth gauge
Skip itSoft demand (-0.7% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Market size
Great$959K$959K/yr · 647K searches
Price range
Okay$4.01–$23.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.85avg listing price — sweet spot $15–$100
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,905.71avg incumbent reviews — the moat a new listing must climb
Growth
Bad-0.7%90-day search growth — must beat 0% to launch