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detailing picks
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Great+83.5%90-day search growth — must beat 0% to launch
Review moat
Great371.58avg incumbent reviews — the moat a new listing must climb
Price range
Great$7.88–$49.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.23avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$80K$80K/yr · 95K searches
Brand share
Bad100%top-5 brand share — brand-locked demand