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de3175 led bulb
Skip itSoft demand (-19.3% this quarter) — this niche doesn't clear our bar today.
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.69avg listing price — sweet spot $15–$100
Price range
Okay$4.35–$19.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$98K$98K/yr · 135K searches
Review moat
Bad6,464.13avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand