62
creeper
Launch itA $2.0M/yr market growing +7.3% this quarter with returns at 1.7% — clears our launch bar.
Market size
Great$2.0M$2.0M/yr · 1.3M searches
Avg price
Great$61.89avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Great40%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay1,663.87avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.3%90-day search growth — must beat 0% to launch
Price range
Okay$14.64–$265.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Signals High Price