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copper coat
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$27.34avg listing price — sweet spot $15–$100
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Price range
Great$8.13–$64.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,321.75avg incumbent reviews — the moat a new listing must climb
Growth
Good+24.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$66K$66K/yr · 22K searches
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand