63
come along winch
Launch itA $893K/yr market growing +18.3% this quarter with returns at 2.6% — clears our launch bar.
Avg price
Great$46.91avg listing price — sweet spot $15–$100
Review moat
Great186.79avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Market size
Great$893K$893K/yr · 464K searches
Returns
Good2.6%return rate — above 5% kills the launch gate
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Brand share
Good75%top-5 brand share — brands hold most of the demand
Growth
Okay+18.3%90-day search growth — must beat 0% to launch
Price range
Okay$21.10–$186.95cheapest to priciest tracked listing — scored on the share inside $15–$100