35
cargo buckle
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$97.29avg listing price — sweet spot $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Review moat
Good726.6avg incumbent reviews — the moat a new listing must climb
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Good$74.48–$124.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+18.6%90-day search growth — must beat 0% to launch
Market size
Bad$79K$79K/yr · 12K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price